Cannabis

cocktail

startup,

Fable

reached

out

to

us

to

help

them

open

up

shop

Our Objectives

Webflow Development

API integration

Technical Integrations

Technical consulting

Fable & Crafted Studios have worked together before, and it was a great experience for both. With that said, we were happy to help Fable with the new site updates. These updates involved building a custom DTC experience using a backend tool that allows Fable to turn their site into an e-commerce experience.

Visit website here:

Our challenges

The main challenge is the DTC work-around, it comes down to legal situations that we can’t speak on -- but since we can’t use native e-commerce solutions to sell THC related products; 3rd party software is the way to go. Building this in a way that interacts with Webflow CMS was a challenge since we were the platforms first use case.

Old vs new

With this new build, Fable is able to market themselves without restrictions.

Aside from an e-commerce experience, we also implemented new data and analytics tracking software as well as a CRM to hold customer data. From our perspective, what gets measured has a better chance of improving. When you monitor your business and provide value great things happen. Especially in the beginning, the traction of a startup is key to its success.

Project re-launch coming soon

We're still helping Fable build this website out, we'll post the new images soon.

Ready to build what’s next for your brand? Let’s talk.

Send an inquiry to get the conversation going, we look forward to hearing from you.